The effectiveness of marketing strategies in Tagaytay City as viewed by the selected guests as one of the best tourist spots in the Philippines.

Medina, Joyce Ann M. and Antonio, Geralynn D. and Baita, Frances Anne T. and Caldo, Kristine V. and Engbino, Dulce M. and Lazaro, Emilyn Clarisse R. and Sang, Richelle B. and Valencia, Merlyn T. (2007) The effectiveness of marketing strategies in Tagaytay City as viewed by the selected guests as one of the best tourist spots in the Philippines. Undergraduate thesis, De La Salle University-Dasmariñas.

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Abstract

The purpose of this study is to determine the effectiveness of marketing strategies as view by selected guests in Tagaytay City. The proponents used the descriptive type of research in this study for it suites the aims and purposes of this study. A questionnaire was formulated by the proponents and was passed to the thesis adviser for checking and approval. It was used as the solitary and major instrument to gather data needed to support and make this study plausible and factual.

Item Type: Thesis (Undergraduate)
Additional Information: TM 2 2007
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HT Communities. Classes. Races
Depositing User: Users 4 not found.
Date Deposited: 24 Feb 2016 03:47
Last Modified: 02 Oct 2024 06:04
URI: https://thesis.dlsud.edu.ph/id/eprint/2364

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