Relationship of Bristol Myers Squibb's promotional strategies to the physician's prescribing habit.

Torregosa, Lenita C. (2005) Relationship of Bristol Myers Squibb's promotional strategies to the physician's prescribing habit. Masters thesis, De La Salle University-Dasmarinas.

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Item Type: Thesis (Masters)
Additional Information: MT MBA 41 2005
Subjects: H Social Sciences > HF Commerce
Users: College of Business Administration and Accountancy > College of Business Administration Graduate Studies
Depositing User: Users 4 not found.
Date Deposited: 23 May 2016 08:26
Last Modified: 17 Mar 2022 03:38
URI: https://thesis.dlsud.edu.ph/id/eprint/3810

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